I’ve seen a lot of books over the years and have been proud to publish many great ones. I am particularly drawn to books that are honest, unafraid to take chances, and thought-provoking.
If you snuck into my house, here are the books you would find on my desk. While I didn’t publish all of them, I certainly recommend each heartily.
Reconciliation is trending - many of us in the non-profit world are looking to activate our role in moving our collective forward in a respectful and just direction. In the first part of this article, Shereen talks about the role of social media in promoting reconciliation. In this part, she offers a host of daily tips for getting started.
As many charities have experienced, the summer months bring with them a lull in donations and giving. This is typically due to a combination of factors, ranging from donors taking extended vacations away from the home or office to the fact that the vast majority of donations are often made during the winter holiday season. For fundraising teams, cracking the riddle of the summer season is difficult, but not impossible. Third-party fundraising represents a powerful and flexible solution to this recurring challenge.
Often people tell me that sponsorship is the “gravy” on the gala. They feel that sponsorships are just asking your donor’s companies to give as well… or maybe they say, “we can get more money from the company than the donor.” Reality Check … that is wrong.
Sponsorships are about relationships. They are about understanding the business, their goals and then building the right customized program to specifically meet their needs. Throw away those stock packages and mailing lists. Treat sponsorship like a major gift on an annual campaign timeline!
Oh you better watch out, better not cry. Better not pout. I’m telling you why, Santa Claus is coming to town! Listening to Christmas songs in July gets me excited for the holiday generosity - the largest fundraising time of the year. Most people don’t think of Christmas now. Let me tell you why you want to to stay alert and vigilant early to plan and execute successfully for end of the year.
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Rocking summer business reads - Paul Nazareth
Get free weekly fundraising ideas through Hilborn Charity eNEWS.