One dynamic area for acquiring new donors is from episodic giving. Episodic donors give to nonprofits in response to disasters and tragic events, viral campaigns, and in reaction to the latest headlines.
Wouldn’t it be great to know what recruiters and hiring managers talk about when they determine the “must haves” for successful candidates to fill their jobs? You may be surprised to know that what employers look for is not particularly revolutionary.What is surprising is that applicants very often don’t give employers what they want. Someone really smart told me a long time ago that the interview and, by extension, the whole search process is about the employer (or whoever is representing the employer). Candidates make the tragic error of thinking the application, screening, interview and subsequent offer is about them!
We identified four key reasons why great sponsorships truly work and deliver great ROI for all three partner groups—sponsor, rights holder, and audience.
With the end goal of increasing personal charitable giving among the more affluent in Canada, the Personal Philanthropy Project is essentially engaging in the shaking-up of an existing system, so-to-speak. A shift that will ensure Canadians recognize their capacity to give generously.
While considerable research and data is available about high net worth donors and their giving patterns both from Canada and abroad - and has been examined for this initiative (see Part 1 and Part 2) - very little exists about how to encourage increased giving.
There is a lot of talk about the value of charity newsletters these days, particularly when it comes to donor stewardship.
Engaging your donors with your work is crucial to the success of your fundraising program. Donors need to know that you are having an impact, and how their funding is making a difference. They also need to know that their contribution is being valued. Newsletters can be a great way of connecting with donors. Unfortunately, however, I see many newsletter examples that are unlikely to do this successfully.
Get your free weekly fundraising ideas through Hilborn Charity eNEWS.
Tweets by Hilborninfo
October 4, 2017 in Toronto
Rocking summer business reads - Paul Nazareth
Get free weekly fundraising ideas through Hilborn Charity eNEWS.