In part one of this series, Cathy talked about the pervasive misconception about fundraising professionals and 18-month job tenures. In part two, Cathy looked at what the sector and organizations can do to keep fundraisers in organizations longer.
In this third and final part of the series, Cathy looks at what responsibility fundraising professionals have to reduce turn-over rates.
What responsibility do we, as philanthropy professionals have? Surely, we are not blameless and must do our own part to make a difference.
We can throw up our hands and bemoan a lack of leadership, volunteers who don’t understand fundraising or sensational media stories that seem to question the integrity of the sector as a whole.
Or, we can do our best to make a difference.
As humans, we invariably do both. In the future, may we all do more of the latter and less of the former.
As the President of Cathy Mann & Associates Inc, Cathy helps clients develop the infrastructure and culture of philanthropy required to build sustainable development programs. In her role as Academic Coordinator and an instructor at Ryerson University’s Fundraising Management Certificate program, Cathy breaks down complex matters into achievable actions. During her 5-year tenure as Executive Director, Frontier College Foundation received the 2007 Award for Excellence in Fundraising for Small Shops from the International Association of Fundraising Professionals. Cathy is an active volunteer and frequent speaker. With the Association of Fundraising Professionals, Greater Toronto Chapter, she held many roles: V.P. of Professional Development, mentor and founder of its Inclusion and Equity Committee. Occasionally, she plays her ukulele in public.